It all begins with a decision. And the decision begins with awareness: the realization that, as a leader, you have a choice. Every leader stands at this fork, whether they know it or not. Once you see it, you can choose the path of a New Earth leader, and build a New Earth organization.
Most organizations are built from the outside in. They begin with a strategy, add systems, draw an org chart, and then hope the people inside will somehow become what the structure demands. A New Earth Organization, a NEO, works the other way around. It is built from the inside out.
I have been circling this idea for a long time. When Peter van Geldern and I wrote REgenerating America in 2013, we described a fork in the road, a Y. The Why is the Y. One fork is the constrictive path, where fear, limits and a take-and-get mindset keep us stuck in old patterns. The other is the eXpansive path, where consciousness grows and we build regenerative businesses that give back more than they take. Every leader and every organization is standing at that fork, whether they know it or not. Most arrive there without ever seeing it. They simply keep making choices, quarter after quarter, and each one quietly leans toward one path or the other.
Years later, in ESSENCE and its 55-day journey, we brought that same Y into the personal realm through the 44 aspects of ESSENCE. The lesson repeated itself every time: change that lasts begins within the person.
It all begins with awareness
Before any decision comes awareness. Most leaders do not know there is a choice to make. They are living on the constrictive path because it is the only one they have ever seen, so they never think of it as a path at all. Choosing is one of our superpowers, but a power cannot be used until we know it is there. When we have options, we have the ability to choose. So the first step is self-awareness, and the awareness that another option exists.
Two kinds of consciousness
In the Y, the constrictive path runs on 3D consciousness, a way of seeing built on limitation: we are separate, resources are scarce, and success means take and get. The eXpansive path runs on 5D consciousness, an infinite consciousness built on eXpansion: we are connected, there is enough to share, and success means give and receive.
The bridge between the two paths is a choice. Once a leader becomes aware that the eXpansive path exists, that leader can decide whether crossing the bridge is right for them. A leader who chooses life on the eXpansive path becomes a New Earth leader, one who operates primarily through intuition and the heart, and secondarily through the mind. New Earth leaders are the ones who build New Earth organizations.
That fork is why anyone becomes a New Earth Organization. The decision is already in front of every leader, aware or not. Not choosing is still a choice, and it usually means staying on the constrictive path, doing business the old way, outside in, and hoping something changes. But you are aware of it now. This post has put the fork in front of you, and awareness changes what is possible. You can choose the eXpansive path, step forward as a New Earth leader, and build a New Earth Organization from the inside out. Becoming a NEO is the decision to take the right fork.
What REgenerating America taught me about building from the inside out
That book was born out of the 2008 crash. It argued that a truly regenerative economy needs three things arriving together: a consciousness that sees us as connected rather than separate, real opportunity in the new energy economy, and a change in how people spend their money. Peter and I also wrote down what we believed an organization should look like. Purpose comes first, the Why before the What of any mission. The structure is inverted, so leaders serve the people on the front line instead of commanding them. The culture runs on free will rather than fear, and on giving and receiving rather than taking and getting.
We set a long horizon too. Decisions were meant to be tested against the next seven generations, not the next quarter. Those pages were the first draft of what I now call a NEO.
Divine timing
Many people missed the fork in the road in 2020. The Great Awakening opened the eXpansive path, but most did not see it. They were not yet aware that a choice existed. Now it is 2027, and we are beyond that moment, which is why a bridge is needed to reach the eXpansive path.
It is not too late. In fact, the timing is perfect. It is Divine timing. Now that you are aware, you can decide to evolve yourself from 3D to 5D consciousness and step onto the path.
The wheel is the map
Once a leader decides to become a New Earth organization, the second graphic appears: the model that shows how. This is the NEO wheel.
That is why we built the NEO wheel: ten wedges, one continuous journey. You begin at the top, at the decision point, the moment you commit to building something genuinely new rather than a better version of the old model.
From there the wheel turns clockwise, and the first half of the turn is entirely inward. Clarity in Chaos quiets the noise. Self Leadership Development builds your capacity to lead yourself. Inner & Outer Healing clears what is still running the show beneath your decisions. Parasympathetic Regulation calms the nervous system so you respond instead of react. All of it delivers you to the fulcrum, Leading With Presence, where inner mastery becomes outer action.
The second half is outward: Energy Optimization, Artificial Intelligence, Decentralized Finance and Profit Maximization. Presence in, prosperity out.
Why the center matters
At the heart of the wheel sits a simple progression: SELF, then TEAM, then CUSTOMER, then COMMUNITY. As you master yourself, you lead a team, and trust grows. That team serves customers, and a bond forms. Those customers live in a community, and unity takes root. You cannot skip to the outer rings. You earn them from the center.
It is also a flywheel. Inner work fuels outer outcomes, and those outcomes give you the freedom to go deeper within. Each turn builds momentum on the last.
Why I speak about it
As a speaker, I carry this message into rooms where leaders are ready to hear that purpose and prosperity do not have to compete. Speakers open the door. Behind every wedge is a Guide in our New Earth ecosystem ready to help you take the next step.
If you are ready to begin, start with the free flipbook below. It walks through what it means to become a NEO, and it is yours when you sign up.